Seamless Hospitality TV Management with Samsung LYNK REACH®
Revolutionise your guest experience and operational efficiency.
Samsung LYNK REACH® is the intuitive hospitality TV management solution that empowers property managers to effortlessly control and deliver bespoke content across all Samsung hospitality TVs. Offer your guests an in-room experience so welcoming, it feels just like home, while reclaiming valuable staff time.
More than a TV: Your Guests’ Personal In-Room Concierge
In today’s competitive hospitality landscape, guests demand a differentiated, luxurious stay with all the comforts of home. Samsung’s LYNK REACH 4.0 (Remote Enhanced Active Control for Hospitality) content management solution enables hoteliers to exceed these expectations. Deliver a personalised, “at-home” feel to every guest, significantly enhancing their stay and your operational efficiency.
Command Hundreds of TVs from One Central Location
Eliminate tedious, room-by-room visits for system updates. The LYNK REACH Server delivers firmware and settings updates via RF signals. For SMART hospitality TVs, LYNK REACH (IP) offers centralised control without extra hardware. Updates are simple, simultaneous, and remove the need for time-consuming USB cloning, freeing your staff to focus on genuine guest service.
Elevate Your Brand Throughout Every Room
Extend your unique hospitality and brand identity beyond the lobby. Our fully customisable Graphical User Interface (GUI) allows you to choose from pre-built templates or design a bespoke interface using your own assets. Plus, with Dynamo LED Displays’ network of certified LYNK REACH integration partners, turnkey solutions are always at your fingertips, ensuring a seamless brand presence.
Keep Guests Engaged, Informed, and Entertained
With LYNK REACH, provide guests with effortless access to a wealth of information and entertainment, tailoring their stay to perfection.
- Crucial Information at Their Fingertips: Offer billing details, real-time flight updates, language settings, wake-up calls, local weather, and more – all instantly accessible.
- Curated Entertainment: Utilise comprehensive channel management with a customisable interactive programme guide. Enhance this with third-party casting services, allowing guests to connect their mobile devices and enjoy thousands of apps for a truly exceptional entertainment experience.
Samsung LYNK™ REACH and LYNK REACH Server: Unlocking Cost-Efficiency and Guest Satisfaction
A flexible, easy-to-use, and cost-effective solution for advanced hospitality TV management using your existing coaxial infrastructure.
Key Benefits
- Slash Operational Costs: Eliminate the need for manual, room-by-room TV updates, drastically saving on labour and management expenses.
- Enhance Guest Satisfaction: Provide instant, intuitive access to relevant content through a user-friendly interface.
- Automated Information Delivery: Automatically deliver essential service content, keeping guests informed effortlessly via the LYNK REACH Server.
- Lower Total Cost of Ownership: Leverage your existing infrastructure and reduce the need for additional equipment and dedicated staff.
Maximise Existing Infrastructure for Superior Guest Experience
With 95% of hotels relying on coaxial cables, manual system upgrades and content changes mean costly labour and significant operational downtime. This traditional, manual process is inefficient, requires extra equipment, and contributes to continually rising costs.
Samsung LYNK REACH and LYNK REACH Server offer a smart, integrated software and hardware solution to efficiently manage and maintain guest room TV content. Deliver diverse information, hotel branding, images, and logos directly via existing coaxial networks. Property managers gain complete control, easily customising backgrounds, text, and images with user-friendly editing tools, all viewable in full-screen for precise content creation.
- LYNK REACH Software: Specialised for hospitality, this software provides a simplified user interface and editing tools to organise and display hotel information, images, and logos using your existing infrastructure.
- LYNK REACH Server Hardware: A dedicated server empowering the LYNK REACH software solution. It provides a flexible UI and offers a straightforward way to manage hundreds of hospitality displays remotely from one central location, making room display management truly cost-efficient
Avoid Costly Room-by-Room TV Updates
Centralised Control: Manage Multiple TVs Simultaneously with LYNK REACH Server
Traditionally, updating TV firmware, content, and channel mapping involved deploying staff to each room, one at a time, using USB devices. This process leads to service interruptions and limits staff’s availability for core guest services.
The LYNK REACH interface empowers hotel personnel with PC-based content management, displaying hotel information, local weather, and marketing messages on in-room screens. Content managers can readily edit and manage information, delivering updates seamlessly through the REACH server. This remote upgrade capability eliminates service limitations, giving staff more time to focus on delivering exceptional customer service.
Personalise In-Room Display Information with a Fully Customisable Content Management Solution
Rapid Content Access Through Intuitive, Guest-Centric Interfaces
The LYNK REACH interface, coupled with PC-based content management, allows hotel personnel to dynamically display hotel information and marketing messages via tickers. Imagine a resort highlighting real-time slope conditions, spa availability, and discount ticket packages. A hotel with on-site restaurants can advertise new menu options or local promotions. These messages can be scheduled for optimal guest engagement.
An Attractive, Intuitive UI for Effortless Guest and Staff Interaction
LYNK REACH provides familiar, intuitive UIs for both staff and guests. The solution features a simplified, desktop-folder-like hierarchy for settings, with enhanced visual contrast for quick navigation. Hoteliers can select from various UIs to create a customised property portal, featuring editable backgrounds, pictures, and text.
Unleash Creative Freedom for Tailored UI Design and Creation
LYNK REACH is built on a simple WYSIWYG (what you see is what you get) interface, enabling property managers to design their menus effortlessly, without the need for system integrators. Choose from various templates, including blank pages, to manipulate background colours, images, text, and menu layouts. Resize and reposition menus on the fly. Even integrate basic TV features like alarm clocks into your customised template. With group management, you can design and deploy dedicated UIs for specific guests or groups, offering truly bespoke experiences.
Deliver Real-Time Information: Weather, Events, and Flight Updates
Empower Guests with Essential Property Services and Information
Guests can access services and information via a full DTV screen UI, mirroring the intuitive experience of their home large-format TVs. Straightforward service and information menus ensure easy access to vital resources. Multilingual support further caters to and communicates with your diverse global visitors.
- Useful Hotel Information: Customisable widgets allow hoteliers to display instant room service, restaurant, and spa menus.
- Dynamic Weather Updates: Automatically updated weather ensures guests have the latest information for planning their activities.
- Timely Flight Information: Offer immense benefit to guests coordinating check-out with flight departures, available via a separate third-party license.
- Promote Events & Advertisements: Increase revenue by showcasing paid advertisements and local shopping, dining, and attraction information.
- Personalised Welcome Messages: Greet guests with a customised on-screen message in their native language upon arrival.
Elevate Guest Experience: Tailored Content Reflecting Your Brand
Samsung LYNK REACH and LYNK REACH Server: Core Advantages
| Benefit | Impact for Your Business |
|---|---|
| Effortless Remote TV Management | Drastically reduces labour costs by eliminating individual room visits for essential firmware and software upgrades. |
| Customisable Guest Experience | Empowers hotels to cater precisely to guests' needs, providing a truly enhanced and personalised stay with multi-language support and local information. |
| Strategic Service Content Expansion | Enables property managers to deliver targeted marketing messages and critical weather information without interrupting TV content. |
| Seamless Integration, Lower Costs | Implements advanced features using existing infrastructure, avoiding expensive STBs or the need for new IP network installations. |
